An exclusive interview with Sun Xiwei, General Manager of Qingdao Chunxu Trading Co., Ltd.
"the positioning of the company is clear, the main varieties are mainly plate, and the sales area is mainly located in Shandong Peninsula, radiating the whole country."
"We are not production-oriented enterprises, in the final analysis, we rely on steel as a medium to provide services to customers, our positioning is also very accurate: service industry.
Providing good service to customers is reflected in our persistence in details. "
"the construction of corporate culture is actually a process from cognition to practice and then to cognition. Fortunately, we realized it from the very beginning, and achieved it in practice. Now it is not only the company's code of conduct. It has also become the code of conduct for all the employees of our company."
In July 2011, the second "100 Integrity selection activities of National Iron and Steel Trade and Logistics Enterprises" was officially launched by the Steel House website for a period of three months.
This selection activity is an exclusive publicity and display platform for excellent iron and steel trade and logistics enterprises with integrity management qualifications.
Since its inception, Qingdao Chunxu Trading Co., Ltd. has been adhering to the business philosophy of integrity, mutual benefit and win-win results.
On August 25, the website of Steel House interviewed Sun Xiwei, general manager of Qingdao Chunxu Trading Co., Ltd.
Clear positioning, website assistance.
Qingdao Chunxu Trading Co., Ltd. was founded in 2005, is a steel sales, processing, logistics and distribution in one of the trading company, mainly to provide customers with medium and heavy plate, coil spot services and special specifications and special size plate rolling service.
According to General Manager Sun Xiwei, Qingdao Chunxu Trading Co., Ltd. mainly acts as Hebei Wenfeng, Puyang medium and heavy plate and Nippon Steel Coil Plate.
At present, the company has a spot inventory of about 20, 000 tons and a monthly sales volume of 16, 000 Mel. It is expected that this year's sales will exceed 200000 tons, with sales exceeding 1 billion.
General Manager Sun Xiwei has a very clear position on the business direction of the company. According to Mr. Sun, the main varieties of Qingdao Chunxu trade are mainly plank, and the sales area is mainly located in Shandong Peninsula, radiating the whole country.
Clear positioning for Qingdao Chunxu Trading Company pointed out the direction, the company's development step by step.
The company invested 2 million to set up a CNC cutting workshop, which can provide customers with steel plate fine cutting services according to customer requirements, which not only improves the utilization rate of customer products, but also provides convenience for our customers.
Qingdao Chunxu Trading Co., Ltd. is not satisfied with the existing achievements. in 2009, in order to integrate the special variety board information in various places, and at the same time provide a spot information platform for Qingdao local users, in order to meet the needs of customers for small batches, multi-batches and multi-specification variety boards,
Qingdao Chunxu Trading Co., Ltd. jointly with major dealers in Shanghai, Wuxi, Wuhan, Anshan, Wugang, Anyang and other places launched Qingdao steel spot resource network.
Qingdao Steel spot Resource Network is a professional steel network platform, the main products of the website are 65Mn spring steel, NM360/400 wear-resistant plate, stainless steel plate, weathering steel, cold-rolled plate, boiler container plate, wide and thick plate with special requirements (such as Z-direction performance, normalizing, first-class flaw detection, etc.), high-strength structural steel plate, etc., and can be customized and rolled all kinds of special material plates according to customer requirements.
According to Mr. Sun, after nearly two years of development, the role of the construction of the website to the company is obvious. At present, the network of Qingdao steel spot resource network is running normally.
Boss Sun said: "this professional spot resources website provides us with a very good publicity platform and plays a very important role in promoting the popularity of our company. Many customers come to negotiate business through the publicity of the network."
People-oriented and perseverance.
After five years of development, Qingdao Chunxu Trading Co., Ltd. has grown steadily, so what does the company rely on for its steady development?
In this regard, Mr. Sun bluntly said "talent."
"companies, big or small, are run by people. From small to large, from big to small, the human factor plays a vital role in the business process of the company.
Our achievements today depend on the building of our talent team. "
Boss Sun told us that in Chunxu business, employees only have different division of labor, there is no distinction between high and low, and the rights and responsibilities of employees are clear and cross each other at the same time.
"to use a more fashionable phrase, that is,'I am not fighting alone'. A little bit of what Chunxu has achieved today is the result of the joint efforts of all the staff.
In my mind, every employee is an excellent employee, the company gives all employees a sense of belonging, the so-called leaving or staying is just the concept of staying at home and leaving home.
We attach great importance to the training of employees. I think that in order to train employees, leaders should first set an example and set an example; secondly, the company should provide employees with some professional training suitable for them, such as arranging training in sales for business personnel. provide financial and accounting and management training for financial personnel. "
Give employees full respect, think what they think, and provide employees with opportunities to improve themselves. Qingdao Chunxu Trading Co., Ltd. has won the trust of employees with its care for talents.
The healthy development of Qingdao Chunxu Trading Co., Ltd. is inseparable from the company's attention to customer service from beginning to end.
When it comes to service, Mr. Sun's words are very simple.
Boss Sun said: "We are not production-oriented enterprises, in the final analysis, we rely on steel as a medium to provide services to customers, our positioning is also very accurate: service industry."
Providing good service for customers is mainly reflected in our persistence in details, such as providing a decision-making basis for customers to purchase in large quantities, providing customers with the best choice of cost-effective steel, and so on. "
Simple words contain the care for the interests of customers.
Qingdao Chunxu Trading Co., Ltd.'s good service to customers is also reflected in what customers think.
Boss Sun told us that for plates of special materials, the consumption of customers is generally relatively small, and local dealers rarely operate, and purchasing from other places is faced with unfavorable factors such as transportation difficulties, quality insecurity, capital insecurity and so on.
On the other hand, Qingdao Chunxu Trading Company has solved the above problems from the perspective of local operation.